Powerful, ethical copy for changemakers

Social Enterprise

Hello Change-maker! Nice to meet you.

I see you, working hard to make the world a better place. 

You’re really good at what you do. Some say you’re the best. And you know that what you do helps people. 

But you wish you could spend more time making a difference, and less time trying to get people on board. 

That’s where I come in.

Copy for Clarity, Connection & Conversions

As your copywriter, I work closely with you to discover:

  • Your story, and what you want to achieve
  • What makes you and your work amazing for people and planet
  • And why your readers should be queuing up to buy from you (because they should, by the way)


Then I get to know your audience. (As an ex-performer, this is my special skill.) I find out:

  • What they value
  • How they like to be spoken to
  • How they relate to you
  • What’s holding them back from buying
  • And what message they’re desperate to hear from you


And then I write that message. How they want to hear it. As if I’m you. (That’s my other special skill.)

As a result...

Your readers get:

  • A message from you that makes them sit up and listen to what you have to say
  • Excited to get on board with whatever incredible thing you’re asking them to buy, invest in, or donate to
  • And the life-changing effect of your work, of course

And you get:

  • A loyal and engaged following
  • More support for your work – whether that’s sales, profits, investments, or donations
  • A renewed passion for what you do
  • And more time to actually get on with doing what you’re great at – changing the world

So, when do we start? 

Ethically persuasive copy,
for when you care about people and planet,
but still need profits.

Kind words from happy clients...

Hi, I’m Felicity (aka Fizz).

Like you, my mission is to change the world through impactful work.

Through my copy, I want to create queues of dedicated customers for my clients. Customers desperate to sign up for a new way of doing things.

So, if you’re out to help people and planet, I’m here to help you do that. 

I'll write the words, so you can change the world.

I create excited customers, donors, and investors with my SEO website copy, blogs & articles, case studies, social media posts, video scripts, and more. 

What can I help you with right now?

SEO Website Copy

Blogs & Content

Success Reporting

Brand Messaging


Change is hard. But it's a lot easier when everyone's doing it together.

So, whether it's by hosting my website on carbon-neutral servers; replacing my gas boiler with greener electric heating for my home (and office); or donating a portion of my profits to charities and carbon-offsetting projects, you can be sure I'm also doing my bit to make the world a better place while helping you to get your word out there.

Want to know more about the changes I'm making? Absolutely! Let's book in a chat and I'll tell you everything you want to know.

Apply to work with me

I’m so excited you’re ready to invest in your copy and make a greater impact in the world!

My speciality is writing words that make people take action. And I LOVE using that superpower to help make the world a better place. 

So now you know why I’m here – tell me a bit about you!

A little bit more about me...

I live in London, but grew up in Cornwall. I miss either one when I’m not there.

I love the bars, restaurants, theatres, lights, and noise of London, but also love camping in the middle of nowhere, paddleboarding, surfing, and hiking in the countryside. 

I live with my partner, who was also a singer, but is now a chef at a Michelin-starred restaurant and focuses on sustainable cooking. (Lucky me!)

We also have a miniature longhaired dachshund, called Alfie. He is adorable. And expensive. If you’re lucky, you might get to meet him when we chat. If he’s not at the vets, again.

I still sing a little bit professionally on the side, and am a member of the Choir of the Chapels Royal, HM Tower of London. Basically I get to swan around the Tower of London pretending I’m Anne Boleyn. What’s not to love?

I worked as a supermarket delivery driver in the pandemic while I was getting my new business going. So I’m not afraid of hard work. But please don’t ask me to carry any more crates of bottled water to the 33rd floor.

I love eating. (Did I mention how excited I am that my partner’s a chef?)

I love a challenge, so I started training to do triathlons last year, despite not having ever run 5km before then. This helps with the ‘living with a chef’ and ‘loving eating’ thing.